Category Archives: Video

Winning the Ad Game

Posted on March 24, 2011 by admin

Billions of dollars in premium advertising are looking for a new home—and casual games are perfectly poised to thrive in that kind of environment. Integrating video advertising into your ad mix can help create real value for both consumers and marketers. Continue reading →

Posted in Casual Gaming, Video | Tagged audience, brand, branding, casual games, Digital Marketing, gamers, lead generation, metrics, pre-roll, premium, segments, social games, video, video ads, virtual goods | Leave a comment